Privacy Policy
Forthera Financial
Effective Date: December 11, 20251.
Introduction
1. Forthera Financial and its affiliated companies, including Forthera Financial & Insurance Group, LLC (collectively, "Forthera," "we," "us," or "our"), are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at fortherafinancial.com, use our services, or interact with us in any way. By accessing our website or using our financial coaching and insurance services, you consent to the practices described in this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access our website or use our services.
2. Information We Collect
2.1 Personal Information We may collect personal information that you voluntarily provide to us when you register for an account, book a consultation, subscribe to our newsletter, or contact us. This information may include: your name, email address, phone number, mailing address, date of birth, Social Security number (when required for insurance services), financial information including income, assets, debts, and financial goals, employment information, and any other information you choose to provide.
2.2 Automatically Collected Information When you visit our website, we may automatically collect certain information about your device and usage, including your IP address, browser type, operating system ,device identifiers, pages visited and time spent on pages, referring website addresses, and geographic location data.
2.3 Cookies and Tracking Technologies We use cookies, web beacons, and similar tracking technologies to collect information about your browsing activities. You can manage your cookie preferences through your browser settings. Our website is hosted on Wix, which may also collect information as described in their privacy policy.
3. How We Use Your Information We use the information we collect for various purposes, including: providing and improving our financial coaching and insurance services, processing your appointments and consultations, communicating with you about our services and your account, sending you newsletters and marketing communications (with your Forthera Financial, responding to your inquiries and providing customer support, analyzing website usage and improving user experience, complying with legal and regulatory requirements, and protecting our rights and preventing fraud.
4. Disclosure of Your Information We may share your information with affiliated companies within the Forthera family of companies, licensed insurance producers and carriers when providing insurance services, service providers who assist us in operating our business and website, professional advisors such as attorneys and accountants, government and regulatory authorities when required by law, and potential buyers in connection with a business transaction. We do not sell your personal information to third parties for their marketing purposes.
5. Financial Privacy Notice As a financial services provider, we are required to provide you with notice of our privacy practices under the Gramm-Leach-Bliley Act. We collect nonpublic personal information about you from information you provide on applications and forms, information about your transactions with us or others, and information from consumer reporting agencies. We do not disclose nonpublic personal information about our customers or former customers to anyone, except as permitted or required by law, or to provide products or services you have requested.
6. Data Security We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
7. Data Retention We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including to satisfy legal, regulatory, accounting, or reporting requirements. Financial records may be retained for extended periods as required by applicable law.
8. Your Rights and Choices Depending on your location, you may have certain rights regarding your personal information, including the right to access, correct, or delete your personal information, opt out of marketing communications, request a copy of your data, and withdraw consent where applicable. To exercise any of these rights, please contact us using the information provided below. Forthera Financial
9. California Privacy Rights If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA),including the right to know what personal information we collect, the right to delete personal information, the right to opt out of the sale or sharing of personal information, and the right to non-discrimination for exercising your privacy rights.
10. Third-Party Websites Our website may contain links to third-party websites. We are not responsible for the privacy practices of these websites and encourage you to review their privacy policies before providing any personal information.
11. Children's Privacy Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.
12. Changes to This Privacy Policy We may update this Privacy Policy from time to time. The updated version will be indicated by a revised "Effective Date" at the top of this policy. We encourage you to review this Privacy Policy periodically to stay informed about our information practices.
13. Contact Us If you have questions or concerns about this Privacy Policy or our privacy practices, please contact us at:
Forthera Financial Email: Hello@forthera.com Phone: 916-514-5559 Website: www.fortherafinancial.com